If you’re running a candle, home fragrance, or gift-making business, diffusers are one of the most profitable and versatile products you can add to your range. They offer a luxurious, low-maintenance way for customers to enjoy long-lasting fragrance: perfect for clients who prefer flame-free options or live in spaces where candles aren’t allowed.
With Wickii’s premium diffuser bases, fragrance oils, reeds, and accessories, creating beautiful, high-performing diffusers has never been easier.
What You’ll Need to Get Started
-
Diffuser glassware
-
Diffuser base oil — Wickii’s Eco Base Diffuser Oil is designed for a stronger scent throw and longer-lasting results
-
Fragrance oils — premium, Australian-made, IFRA-compliant
-
Diffuser reeds
-
Pouring jug
-
Funnel (essential for small containers)
-
Stirring utensil
Step 1: Choose Premium Diffuser Containers
Your packaging matters. Wickii offers a curated selection of high-quality diffuser bottles designed to complement premium home fragrance ranges.
Step 2: Get Your Ratios Right
Consistency is key for small business makers. A 25:75 ratio gives you the best balance of fragrance strength and longevity:
-
25% fragrance oil
-
75% diffuser base oil
Example:
If you’re making four 200ml diffusers, you’ll need:
-
200ml fragrance oil
-
600ml diffuser base oil
Our Eco Base Diffuser Oil has been tested to last up to 30% longer than alcohol-based bases.
Step 3: Select Your Signature Scents
Wickii stocks Australian-made fragrance oils designed to perform beautifully across diffusers, candles, and bath products. Whether your customers love fresh, fruity, gourmand, floral, or woody notes, you’ll find scents to suit every collection.
Each fragrance includes usage guidelines and IFRA information is available to ensure compliance and safety for your products.
Step 4: Choose High-Performance Reeds
Not all reeds are created equal. We recommend fabric diffuser reeds over traditional bamboo because:
-
They deliver a stronger, more consistent scent throw
-
They don’t need to be flipped as often
-
They can be trimmed to suit your container size
Step 5: Blend, Pour & Package
Here’s how to make your diffusers:
-
Measure your ingredients — calculate 75% base oil and 25% fragrance oil based on your container size.
-
Blend well — combine both in a pouring jug and mix thoroughly.
-
Fill your containers — use a funnel for precision, especially with smaller bottles.
-
Seal and label — keep diffusers fresh with bungs or caps until they’re ready to sell. Diffuser warning labels help protect your business against improper use.
-
Package beautifully — add swing tags, gift boxes, or branded packaging to create a premium retail experience.
Why Makers Love Adding Diffusers to Their Range
-
High-profit margins — low cost per unit, high perceived value
-
Flame-free fragrance — perfect for apartments, rentals, and offices
-
Cross-selling potential — pair with candles, room sprays, or gift sets
-
Scalable production — easy to make in small batches or at volume
Ready to Elevate Your Product Range?
Whether you’re just starting out or scaling up production, Wickii provides everything you need to create luxury diffusers your customers will love.
